ChatGPT Product Feeds for PrestaShop
Product discovery is moving into the chat window. ChatGPT Ads went live in February 2026, and the products that appear there do not come from crawling…
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Notes on running a PrestaShop store
Notes from our work on PrestaShop stores: upgrades, speed, search, tracking, and what changed at Google this month.
What Are the Most Downloaded Apps in 2025?
Every year, marketers obsess over trend reports, conference talks and "Top 10 Things You Must Do Next Year" lists. But there's one signal that quietly…
How AI improves customer support in 2026?
In late 2025, a silent shift happened in ecommerce: for the first time, more than 40% of all customer conversations were handled by AI systems before…
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How to reduce checkout abandonment? 10 common holiday checkout mistakes you can fix today.
The holiday season is supposed to be the best time of year for ecommerce: more visitors on your site, more people ready to buy, and more money being spent online than at almost any…
ChatGPT SEO: How to Make Your Website Discoverable by AI
As AI search changes how people discover products and information, SEO alone is no longer enough. This article explores how ChatGPT finds and recommends web content, what's known,…
The Shopping Cart Icon: How a Digital Metaphor Built Billions in Trust
If you've ever bought anything online, you've used it. It's perhaps the most universal symbol in the digital world: the humble shopping cart. But have you ever stopped to wonder…
Black Friday: How to Prepare Your E-Commerce Store for Success
Black Friday is a golden opportunity for your e-commerce store. Every year, customers eagerly await this event to grab the best deals, often planning their purchases weeks in…
ChatGPT Shopping
AI is turning product discovery and buying into a conversation. Shoppers ask; ChatGPT compares, explains, and recommends. Stores that feed clean data, strong content, and clear…
Case Study: How One Client Combined Verified Reviews with PPC to Maximize Results
Ecommerce stores spend thousands perfecting their ads, funnels, and product pages — all for that one goal: the click.
Google’s First Core Update of 2025 Is Done - Time to Check Your Rankings
The never-ending Google updates are here again. Google just rolled out its first core update of 2025 — and yes, it’s already shaking things up. The March 2025 Core Update…
The Importance of Keeping Your Webshop Secure
We can’t stress enough how crucial it is to secure your webshop. Hackers are becoming more sophisticated every day, and online businesses are increasingly falling victim to…
Prepare for PrestaShop 9.0: Why Upgrading to 8.0 Now is a Smart Move
PrestaShop users, it’s time to think ahead. The highly anticipated release of PrestaShop 9.0 is just around the corner, promising key improvements, including better security and…
Key Insights from the Google November 2024 Core Update
The Google November 2024 Core Update marks yet another installment in a series of updates introduced by Google throughout the year. As with previous updates, this one is a typical…
What Is the “srsltid” Parameter in Google Search URLs, and Why Should You Care?
Google’s search engine results are continually evolving, and the recent addition of the "srsltid" parameter in URLs is one of the latest changes. If you've noticed your site URLs…
AI, Your New Assistant: How OpenAI Can Transform Your eCommerce Business
Artificial Intelligence (AI) offers countless opportunities for every industry, and eCommerce is no exception. By leveraging AI, eCommerce companies can streamline operations,…
BNPL: The Future of Online Payments
In recent years, Buy Now Pay Later (BNPL) has rapidly gained popularity as a flexible, customer-friendly payment option that is transforming the way people shop online. It’s no…
Why Your Favicon Matters More Than You Think: A Must-Have for Every Website
When building a website, you’re always looking for ways to make it more attractive, trustworthy, and recognizable. One often overlooked but highly effective tool is your…
Google vs. SearchGPT: A Battle for the Future of Online Search
In recent years, Google has made numerous updates to its search engine, especially in terms of ranking systems and how information is displayed. These efforts may seem like a…
How to Address the "Crawled – Currently Not Indexed" Problem in Google Search Console
As a website owner, you may have encountered the “Crawled – currently not indexed” error in Google Search Console, and it's frustrating to see your hard work not appearing in…
Google's August 2024 Core Update: Key Changes You Need to Know
In August 2024, Google announced its latest core update, following up on the March 2024 core update, which caused significant disruption in search engine rankings for many…
Understanding the Impact of Google's Updates on Your Webshop Sales
Have your sales suddenly dropped, and you can't figure out why? Many webshop owners are experiencing similar issues, with their online businesses not performing as well as they…
Case Study: Optimizing Your Website for Google PageSpeed Insights
In our previous blog posts (Why page speed optimization is vital; New requirements for Google Page Speed Optimization) we've touched on the importance of page speed optimization.…
Don't Just Be Found, Be Discovered: A Strategic Guide to Google Discover Optimization
Google Discover represents a pivotal shift in how content reaches consumers. Unlike traditional search, Discover proactively delivers content to users based on their interests,…
Level Up Your SEO! How to Avoid Google's New Spam Penalties
March is shaping up to be a big month for website owners! Fresh off the recent Core Web Vitals update, Google is rolling out another critical change: new core update and new spam…
Google's Next Big Move: What You Need to Know
Following the recent launch of Google Consent Mode v2 in early March (you can learn more about it in our previous blog post), Google continues to enhance its suite of tools and…
Google Consent Mode v2: Elevating User Privacy in the Digital Era
Businesses not implementing Consent Mode v2 may face limitations in personalized advertising and remarketing efforts within the European Economic Area (EEA). Google Consent Mode v2…
See Your Website Through Your Users' Eyes: The Power of Microsoft Clarity
As a website owner, you're constantly striving to improve your website's user experience and drive more conversions. But with so many metrics to track and analytics tools to choose…
The Importance of Implementing Security Headers on Your Website
In today's digital age, the security of your website is more important than ever. With cyber attacks becoming increasingly common and sophisticated, it's crucial to take steps to…
Shield your website from cyber-attacks with the power of security headers
In today's world, online security is more important than ever. As we increasingly rely on the internet for work, education, entertainment, and communication, it's essential to…
Upgrade to GA4 Before Universal Analytics Is Discontinued
Google Analytics is a powerful tool that allows ecommerce website owners to gain valuable insights into their customers' behavior and use that information to make informed…
From the archive
2020
2017
- What is GDPR and how it will influence your business
- Speed optimization on site, based on information received from the Lighthouse
- One Page Checkout module for PrestaShop
- Upgrade your site to PrestaShop 1.7.2!
- How to make valuable content for products
- Keep your customers close with Dynamic Remarketing
- Duplicate content can reduce the traffic on your site!
- Avoid Modules That Reduce Speed On Your Website
- Be careful with hackers who can destroy a work of life Part 2
- Be careful with hackers who can destroy a life’s work!
- Closed Store
- Test your site!
- The difference between HTTP:// and HTTPS://
- Why page speed optimization is vital
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Leo, Péter, Attila and Szilamér