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Bing advertising services
Save up to 70% compared with Google Ads. Advertising on Bing cuts your cost per click significantly, so the same budget buys more clicks and a better return.
Why advertise on Bing?
Lower cost per click
Clicks on Bing cost less than on Google Ads, so your advertising budget goes further.
A high-quality audience
Bing reaches 686 million unique users. They tend to have higher disposable incomes and are more likely to shop online, so your ads reach people who are ready to buy.
Precise targeting
Bing is part of the Microsoft ecosystem: Windows, Edge and Microsoft Office. That lets your ads reach the right people at the right time, the ones most likely to be interested in your products.
Ad formats built for shops
Bing offers several ad formats. For online stores the most useful are Shopping Ads, which put your product catalogue in front of potential customers.
Why Bing is gaining ground
Bing has grown fast as an advertising platform in recent years. One reason is Microsoft Copilot: its targeting and campaign tools give advertisers a better return, while Google's Gemini has been criticised for making search results less reliable. Many businesses are looking for a more stable alternative, and Bing is a strong one.
Its link with Windows, Edge and Microsoft Office allows very precise targeting, which means higher conversion rates and better campaigns overall. And Bing's user base keeps growing.
If you already run Google Ads, starting on Bing is easy: you can import your existing campaigns straight into Microsoft Advertising and build on the work you've already done.
Want a price for this?
Our Bing advertising services
Use Bing Shopping Ads to get your products seen, and sold.
Bing shopping Ads
Your products appear at the top of the search results with an image, the price and the key details, so shoppers can find them and buy straight from the search page. It's the best format for driving direct sales and giving your whole catalogue the visibility it deserves, in front of shoppers who are ready to buy.
Bing Search Ads
Reach customers who are actively looking for products like yours. We target the right keywords so your ads appear at the top of the results, bringing more traffic and more sales from the people most likely to buy.
Bing display Ads
Show your brand and products across Microsoft platforms such as Xbox, Windows and Edge. Display ads reach people who aren't searching yet but are likely to be interested, and they help build recognition for your brand.
Why work with PrestaChamps?
Microsoft advertising experts
We know Microsoft Advertising's tools and strategies well, so your campaigns are set up correctly and optimised for the best results.
Strategy and optimisation
We build a strategy around your business goals. We don't just set up your ads: we monitor and optimise them continuously, using analytics to keep them performing and to get the most from your budget.
An easy move from Google Ads
We import your existing Google Ads campaigns into Bing with minimal hassle, then optimise them for Bing's own features and targeting, so you reach a wider audience without starting from scratch.
How we get you started
- 01
Business verification
Before anything goes live, we check your website and products against Microsoft Advertising's policies. It prevents problems that could delay the launch and keeps your ads running smoothly.
- 02
Strategy consulting
We look at your business, your market and your competitors, then recommend the advertising strategy that fits your goals and gives you the best return.
- 03
Campaign setup
If you already run Google Ads, we import your campaigns into Microsoft Advertising and optimise them for Bing. We handle the technical side, so your campaigns are set up correctly and ready to bring results.
What our clients say
“One of the best companies I have worked with. Excellent work! PrestaChamps has transformed our online advertising with their expertise and dedication.” CEO & Founder
“PrestaChamps is the solution to all of my advertising problems. Their team is knowledgeable, responsive, and has helped us achieve great results on Bing.” CEO & Founder
“Very comfortable to work with. Always quick to help. The team at PrestaChamps is professional and always available to assist with any issues or questions.” CEO & Founder
What's next
for your store?
Tell us what you have in mind. You'll talk straight to the people who would build it.
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Tamás, Dóra, Leo and Péter